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The Relevance of NASSCOMM February 9, 2007

Posted by Vijay in Brands, Business, Entrepreneurs, Issues, NASSCOMM, Trends.
3 comments

Years ago when the IT industry was still nascent and needed a voice,NASSCOMM provided a much needed boost by influencing Government policies, and building brand India.

Today, NASSCOMM mostly states industry facts that are already known, conducts award ceremonies, and summits. At least thats the way it appears to us.

Somehow the face of NASSCOMM has gone from the maverick organization that Dewang Mehta built to an organization that provides no value to the small companies. We can’t blame NASSCOMM for this. The world has changed.

In today’s Internet world we dont need NASSCOMM to point small businesses in the direction of opportunities. Most of us know our markets. The world is indeed flat.

So what is the value of NASSCOMM in today’s business world? Are organizations like TiE (The Indus Entrepreneurs) more useful? Do they need to re-brand and re-orient?